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purchasing power
kupna moč

ˈpur·chas·ing pow·er СУЩ.

PONS OpenDict

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Before economical truck transportation was available, grain elevator operators would sometimes use their purchasing power to control prices.
en.wikipedia.org
Once in circulation, they add to the total effective purchasing power of the on-line population as in the case of local currencies.
en.wikipedia.org
As long as real prices fall (or real incomes rise), the additional purchasing power gives consumers the ability to purchase more products and services.
en.wikipedia.org
At the same time, international pressures, combined with weakened purchasing power from the provinces, led to decreased economic activity in urban centers.
en.wikipedia.org
This leads to dramatic decreases in the purchasing power of the country's assets and makes it increasingly expensive to import goods.
en.wikipedia.org